I’ve never been a big fan of Meadham Kirchoff.  There.  I said it.

That is, until I read the relavatory and surprising interview given by Edward Meadham and Benjamin Kirchoff in the most recent LOVE magazine.  Their work consumes them, a sliver of self-referential sadness, obsession and neurosis runs through their work, often projected through a decidedly Nineties lens.  Their solitary lives mean that their collections are often genre-defying flights of pure self-expression.  Oh, and they’re hardcore feminists. Read the interview if you can.  It’s well worth the twenty minutes or so to pore over it.

Now I look at their shows and think, ‘Oh. Now I understand.’ It’s probably not the best reflection on me, to be honest.

These backstage photographs of their S/S ’12 show were taken by Rachel Hardwick, a CSM student and freelance photographer who was ironically (and depressingly for those of us who can remember the Berlin wall, however fleetingly) born in the decade the Meadham Kirchoff designers draw their inspiration from. A Nineties baby taking photos of Nineties women – I like the parallel.

I think my favourite is the row of Courtneys.